Best Black Friday TV deals 2026: What to buy and what to skip
Which TVs usually get the biggest Black Friday discounts, how to check you're getting a real deal, and where we're tracking prices.
The best Black Friday TV deals are usually on last year's OLED and mini-LED models, which drop to their lowest prices of the year as new models arrive in the spring. Budget 4K TVs from TCL, Hisense and store brands hit very low prices too, but some are Black Friday-only models with fewer features. Early sales have already started: the LG 55" B6 OLED is $699 at Best Buy. Our picks and the prices to beat are below.
Early Black Friday TV deals we're watching
Last updated Oct. 29, 2026. Early sale prices, as reported by the outlets in Sources. We update this list on Nov. 5, Nov. 12, Thanksgiving week, Black Friday and Cyber Monday.
LG's entry-level 2026 OLED. Tom's Guide ranks the B6 the best TV you can buy right now; this matches its October Prime Day low.
Check current price on Amazon →The smallest B6, a Best Buy exclusive. A good fit for bedrooms, desks and gaming setups.
Check current price on Amazon →TCL's brightest mini-LED line, built for bright living rooms and sports.
Check current price on Amazon →A lot of screen for the money. Mini-LED keeps it bright in daytime rooms.
Check current price on Amazon →Half off a large high-end mini-LED. Check the size fits your wall or stand first.
Check current price on Amazon →Samsung's glare-free OLED, good for rooms with windows. Use the Prime Day price as the one to beat on Black Friday.
Check current price on Amazon →Prices to beat
A Black Friday price is only a real deal if it beats the recent low. These are the October lows for popular sizes, so you can tell a deal from a "was" price.
| TV | Recent low | Where |
|---|---|---|
| LG 55" B6 OLED | $699 | Best Buy, October |
| LG 65" B6 OLED | $999 | Best Buy, October Prime Day |
| LG 55" C6 OLED | $1,299 | October Prime Day |
| Samsung 65" S90H OLED | $1,497 | Amazon, October Prime Day |
| Roku 55" Pro Series OLED | $699 | Amazon, October Prime Day |
Which TVs get the biggest discounts
| TV type | What to expect | Best for |
|---|---|---|
| OLED (LG, Sony, Samsung) | Often the year's lowest price, especially on 55- and 65-inch sizes | Movie fans, dark rooms, gaming |
| Mini-LED (TCL, Hisense, Samsung, Sony) | Big discounts on 65-inch and larger | Bright rooms, sports, big screens |
| Budget 4K LED | Very low doorbuster prices | Bedrooms, kitchens, second TVs |
| Current flagship models | Smaller cuts, often $100 to $300 | Buyers who want the newest features |
TV makers launch new models each spring, so by November last spring's models are being cleared out. That's why the deepest Black Friday cuts tend to land on TVs that are six to nine months old, which are usually close to the newest models in picture quality.
Watch out for Black Friday-only models
Some of the cheapest TVs in Black Friday ads are made for the sale. They can have a model number that differs from the regular version by a letter or two, and may have fewer HDMI 2.1 ports, a slower 60Hz panel or no local dimming. They aren't bad TVs, but compare the full specs before you assume a doorbuster is the same TV that reviewers tested.
- Search the exact model number before you buy.
- For gaming, check for HDMI 2.1 ports and a 120Hz panel. Our PS5 menu guide explains what you need for 120Hz.
- For bright rooms, look for mini-LED or full-array local dimming.
Brands we're tracking
- LG Black Friday deals: OLED TVs and LG soundbar bundles
- Sony Black Friday deals: BRAVIA TVs and headphones
- Samsung, TCL and Hisense: compare TV prices on Amazon
Choosing a size
For most living rooms, 65 inches is the sweet spot on Black Friday: it usually gets the biggest cuts and fills the view from about 8 feet. If you sit closer than 6 feet, 55 inches is plenty; at 10 feet or more, 75 inches or larger is worth a look. Check your stand or wall space first. Our TV wall mounting cost guide covers what installation costs if you're going big.
Don't forget sound and streaming
Thin TVs have small speakers, and a soundbar often makes the biggest difference for the money. LG sometimes bundles soundbars with its TVs; see our LG TV and soundbar bundles guide. If the TV's built-in apps are slow, a streaming stick can help; our best streaming device guide compares Roku, Fire TV, Google TV and Apple TV.
If you stream in 4K, check your internet too. Netflix recommends at least 15 Mbps for 4K, and more if other people are online at the same time. Our best internet for streaming guide explains what to look for.
When to buy
TV prices usually bottom out from Thanksgiving night through Black Friday, and many carry through Cyber Monday. If you miss them, Super Bowl sales in late January and February are the next good time. Our guide to the best time to buy a TV covers the full calendar, and how to tell if a Black Friday deal is real explains how to check a price against its history.
Questions
When do Black Friday TV deals start?
Many start in early November and the deepest cuts usually land Thanksgiving week. Walmart's first Black Friday event runs Nov. 12 to 15, 2026.
Are Black Friday TVs lower quality?
Some doorbuster models are made for the sale and have fewer features. Compare the exact model number and specs.
Is OLED worth it on Black Friday?
It's often the best time of year to buy one, since last year's OLED models hit their lowest prices.
Is it better to buy a TV on Black Friday or Cyber Monday?
Prices are usually similar. TVs tend to be strongest on Black Friday itself, and many deals carry through Monday.
- Black Friday 2026 retailer dates: Walmart (announced Oct. 26) and Target (Oct. 21), via BeeBulletin
- Sale prices: Tom's Guide, early Black Friday TV deals (Oct. 25, 2026) and October Prime Day TV deals (Oct. 7, 2026)
- Netflix Help Center, internet speed recommendations
- Checked Oct. 29, 2026. We add sale prices as retailers post them.
Prices and offers change often; check the final price at checkout. How we research
Jean founded ShopHighSpeed after trying to find one straight answer about business internet in his own town. He has been a Comcast and Verizon Fios customer, and ranks providers on what they actually deliver, not on what they advertise.